EuroBlog 2006 was the first pan-European survey of this kind and provided a comprehensive overview of who is using blogs and for what purpose. Run by EUPRERA, the European Public Relations Education and Research Association, a community of leading researchers from universities and institutions from more than 30 countries, it both informs academic debate and presents tangible, practical findings that will be of great value to Public Relations practitioners across Europe.

Facts about the survey
The online survey was conducted from November 1st until December 16th 2005. Altogether 587 PR professionals from 33 European countries did participate in the self-recruiting questionnaire. The work was conducted pro-bono by the research team and national research partners and was endorsed by Euprera as joint research project.